Zee Keralam celebrates its first anniversary

Kochi: On November 26, 2018, the Malayalam telly audience wholeheartedly welcomed a new channel to their TV sets. One year later, the sa...


Kochi: On November 26, 2018, the Malayalam telly audience wholeheartedly welcomed a new channel to their TV sets. One year later, the same channel has secured its own unique place among the top 5 GECs in Kerala.

Zee Keralam has started its journey a year ago, and the channel is slated to celebrate its first anniversary with success of the scale no other Malayalam channel in their first year had made. Amidst many challenges, the channel managed to strike a chord with the audiences with a long list of variety entertainment.

Resonating the brand proposition, 'Let's weave wonders in life', the channel has been in the forefront to kickstart many innovations in the showbiz.

The channel also has a strong line up of fiction shows, which are widely appreciated for their woman-centric and progressive storylines. The longest-running fictions of the channel, Chembarathi and Swathi Nakshathram Chothi recently crossed the 300 episodes milestone. Other popular shows Pookkalam Varavayi and Sumagali Bhava completed 100 episodes and are successfully running with their popular cast and exceptional storylines.

The flagship show of the channel, Sa Re Ga Ma Pa Keralam continues to woo the audience with the impeccable talents on the board. The 12 versatile singers from different walks of life became the favourites of music lovers within a short time. Besides the singing performances, the show often invites celebrities and they enjoy a memorable time with the team. Actors Tovino Thomas, Bhavana, Aju Varghese, Aparna Balamurali, singer Harish Sivaramakrishnan, etc are some of the stars who were part of the Sa Re Ga Ma Pa Keralam family lately. The show also honoured Noushad, the street vendor who was widely appreciated for his noble efforts during Kerala Floods. The show also holds the record of being the first 100% plastic-free reality show sets on Malayalam TV.

Most participants of the show have debuted as Playback Singers in films during the course of the show and 47 of the show’s videos have crossed the 1 Million plus mark each on Facebook alone. The episode that aired on Week 46 featured Actress Bhavana coming to meet one of the contestants, Punnya Pradeep after hearing about her moving past. This particular episode of Bhavana and Punnya has been featured across multiple media publications with many praises for the show, for showcasing the real struggles and managing to make a difference in the lives of contestants.

Within a week of its telecast, the channel's new fiction Satya Enna Penkutty is creating a buzz among television audiences. The show which has actress Mersheena Neenu as the main protagonist is building avid curiosity about how a tomboy character pulls off playing the lead.

Zee Keralam celebrated its one year anniversary with a brand film featuring a daughter returning to her hometown after a long break to find her mother attached to the characters of the channel as fondly as she is attached to her own daughter. The channel also released a montage video of the channel's key leads highlighting their own unique qualities and thanking the audience for accepting them as part of their daily lives. 
-Source: News Agency

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Local Glob: Zee Keralam celebrates its first anniversary
Zee Keralam celebrates its first anniversary
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