Tablez Opens First Toys“R”Us Store in Kerala

Tablez to launch 65 stores of the popular American toy brand in India by 2021 Thriprayar, January 2, 2019: Tablez, the organised retail...

Tablez to launch 65 stores of the popular American toy brand in India by 2021

Thriprayar, January 2, 2019: Tablez, the organised retail arm of LuLu Group International has given another reason for Keralites to cheer with the launch of global retail toy brand Toys“R”Us in Thriprayar, Kerala.

The first store of Toys"R"Us in Kerala was inaugurated at Y Mall in Thriprayar in the presence of MA Yusuff Ali, Chairman, LuLu Group International, Adeeb Ahamed, MD, Tablez, along with dignitaries and guests on Saturday. Tablez currently has four Toys“R”Us stores in India, including the new store at Thriprayar, Thrissur, two in Bengaluru and one in Mangaluru. The company plans to set up 65 stores by 2021.

Speaking at the launch of the new store, Adeeb Ahamed, Managing Director, Tablez said, “Our stores in Bengaluru and Mangaluru have witnessed great reception from kids and adults alike. We aim to replicate the same success here in Y Mall. Our customers can count on Toys“R”Us to deliver a one-of-its kind shopping experience, replete with the latest products across categories.”

He further added, “As we seek to enhance retail experience and offer wider range of quality products, we believe there is plenty of opportunity for us to grow further and expand in India.

We will continue to open our stores across cities in India, including Tier 2 and 3 cities.” As the world’s greatest toy store, Toys“R”Us offers a full range of toys for both boys and girls in the age group of 3 to 11 years, will have a dedicated section for each category of toys.

The store will sell everything from action figure to dolls, books, role play kits, remote- controlled cars, blasters, plush, wheel goods, bikes, ride-on etc.
Children can also get a wide range of sports toys like basketball equipment, boxing equipment and gear, youth football equipment and so on. Apart from play and sports toys, kids can find educational toys, art and craft, books, games and puzzles in their learning category section, which is in line with the brand philosophy ‘Make Time for Play Time’ and assist in enabling Toys to be a part of a child’s life.

About Tablez

Tablez, the organized retail arm of retailing giant Lulu Group International, has introduced leading global brands in F&B, toys, lifestyle and apparel to India. The company has signed master franchise agreements to bring brands like Springfield, Women’secret, Toys”R”Us and Babies’R’Us to the country. Tablez also recently signed a strategic cooperation agreement with Chinese lifestyle brand YOYOSO to bring its stores to India.

In the F&B space, Tablez holds franchise rights for Cold Stone Creamery and Galito’s in addition to successfully developing two home-grown brands: Bloomsbury’s and Peppermill. Tablez currently operates in more than 60 outlets globally and plans to expand to 300 outlets by 2021.

About Toys“R”Us®:

With more than 65 years in the toy business Toys“R”Us® Inc. is the world’s leading dedicated toy and baby products retailer, offering a differentiated shopping experience through its family of brands. With merchandises sold globally, Toys“R”Us® is known as the toy authority for generations of parents and children alike. Founded by Charles Lazarus, Toys“R”Us® revolutionized the principle of quality, value and selection and realized that success in the toy business meant focusing on the everyday shopper. With a strong portfolio
of e commerce sites, the company provides shoppers with a broad online selection of distinctive toys and baby products. The company is headquartered in Wayne, New Jersey.

Toys“R”Us® embodies ideals that are focused on a memorable shopping experience for customers through classic, in-demand and exclusive merchandise, unique feature shops and knowledgeable trained sales staff. Featuring its iconic mascot Geoffrey, the Giraffe – who was introduced in February 1960, along with the catchy jingle, “I Don’t Want to Grow Up, I’m A Toys“R”Us® Kid” – Toys“R”Us® is one of the most recognized and beloved brands
in the world.

-Source: News Agency




Local Glob: Tablez Opens First Toys“R”Us Store in Kerala
Tablez Opens First Toys“R”Us Store in Kerala
Local Glob
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